A business card, letterhead and label all communicate volumes about a brand. Often they are a first point of contact, driving the first impression of our brand. With a consistent, clean design, these pieces communicate our approachability…and propensity to inspire.
Standard Business Cards
Information on the front of business cards includes: employee name, position, division, address, phone,
fax, email and web information. Business card backs display only the Valspar logo with tagline along
with one of the five varying color/pattern combinations. All information on the front of the card is in
PMS 5405 blue. The name on the front of the card is in the same color as the back of the card.
Valspar Employees, if you need business cards, please review the options on your right and contact your
Purchasing Agent or Administrator
at your location with your selection.
Paper Specifications
The Valspar logo on the front is used in PMS 5405 blue and
placed in the upper right corner. On the card backs, the logo with tagline is reversed out of a field
of color in white.
110 lb. cover, Neenah Classic Crest, Smooth, Solar White. All Classic
Crest Papers are FSC certified.
Business Card Front
Card Back - Green PMS 583
Card Back - Red PMS 187
Card Back - Bright Blue PMS 660
Card Back - Orange PMS 130
Card Back - Gray Blue PMS 5405
One or Two Addresses
All business cards can be ordered in two ways: (1) with only the mailing address or (2) with both the physical building and mailing addresses.
One Address
Two Addresses
Multiple Strategic or Consumer Brands
Place hi-resolution strategic or consumer brand logos in the horizontal white field on the card backs. Five predetermined color/pattern combinations exist.
Note: Use of these cards is restricted to certain strategic brands.
For questions, please contact:
Mike Dougherty
Vice President, Communications
612.851.7802
Card Front
Consumer - Lowe's Sales
Consumer - Consumer Brands
Consumer - Consumer Brands
Automotive
Blank
Translated Business Cards
For translated business cards, the native language font is used on one side with the translated version on the other.
The Valspar logo is used in 5405 blue and placed in the upper right corner. All address information on the front of the card should be in PMS 5405 blue.
Native Language Side
Translated Side
Email Signature
Go to the Templates section to download the Email Signature Template.
Consistent presentation of our email signature shows cohesion amongst Valspar employees.
Name
10 pt. Arial Bold
Content
10 pt. Arial Regular
Physical and Mailing Address Titles
8 pt. Arial Bold
Valspar Logo with Tagline
Valspar logo with tagline in 5405 blue is placed below the mailing address.
Printed Letterhead
Logo with Tagline
Logo with tagline is used in 5405 blue and placed
in the upper left-hand corner.
Body Copy
Frutiger 45 Light 9/15 pt.
Paper Specifications
70 lb. text, Neenah Classic Crest, Smooth, Solar
White. All Classic Crest Papers are FSC certified.
Address Blocks
Three columns across top set in
Frutiger 45 Light 8/10.3 pt.
Physical and Mailing Address Titles
Frutiger 65 Bold 6/10.3 pt.
Electronic Letterhead
Word Templates
Go to the
Templates
section to download the Valspar Letterhead Template.
Logo with Tagline
Logo with tagline is used in 5405 blue
and placed in the upper left-hand corner.
Body Copy
Arial Regular 9/15 pt.
Footer
Arial Regular 8.25/10.25 pt.
Address Blocks
Three columns across top set in
Arial Regular 8/10.5pt.
Physical and Mailing Address Titles
Arial Bold 6/10.5 pt.
Fax Cover Sheet
Word Templates
Go to the
Templates
section to download the Valspar Fax Template.
Logo with Tagline
Logo with tagline is used in 5405 blue and placed in the upper left-hand corner.
Body Copy
Arial Regular 9/15 pt.
Footer
Arial Regular 8.25/10.25
Address Blocks
Three columns across top set in
Arial Regular 8/10.5pt.
Physical and Mailing Address Titles
Arial Bold 6/10.5 pt.
No.10 Envelope
Envelope Front
Contains the Valspar logo with tagline and the return
mailing address set in Frutiger 45 Light 8/10.3 pt.
Both the logo with tagline and address block are printed in 5405 blue.
Envelope Back
The back square flap is printed with one of the five
selected color/pattern combinations with the Valspar logo with tagline centered in white.
Paper Specifications
80 lb. text, Neenah Classic Crest, Smooth, Solar
White. All Classic Crest Papers are FSC certified.
9x12 Envelope
Envelope Front
Contains the Valspar logo with tagline and return
mailing address set in Frutiger 45 Light 10/12 pt.
Both the logo with tagline and address block are printed in 5405 blue.
Envelope Back
The back square flap is printed with one of the five
selected color/pattern combinations with the Valspar logo with tagline centered in white.
Paper Specifications
100 lb. text, Neenah Classic Crest, Smooth, Solar
White. All Classic Crest Papers are FSC certified.
Mailing Label
Valspar Logo with Tagline
Contains the Valspar logo with tagline and
return mailing address set in Frutiger 45 Light 9.25/10.25 pt.
The return address area is printed with one of the five selected color/pattern combinations with the Valspar logo with tagline centered in white.
Paper Specifications
Label Stock, Neenah Classic Crest, Smooth, Solar
White. All Classic Crest Papers are FSC certified.
